Corporate Film

EVERYBODY LOVES PIADINA

La Piadineria is the national reference point for everybody looking for a healthy, balanced but energetic diet to face study days, work and sport. Many targets: employees, students, families, couples.

A communication challenge faced with the motto “everybody loves piadina”. The spontaneity of passers-by and employees, caught up in vital and energetic natural gestures, describes and brings the public closer to the sale points.

A relaxed and joking atmosphere, warm, vital and energetic: this is what you can feel at La Piadineria sale points. The experience necessarily refers to the lifestyle of which the brand becomes the voice.

Year

2016

Client

La Piadineria

Agency

Visionova

Director

Tommaso Pizzamiglio

Starring

Some occasional dudes